How to be certain that you are in the press every month

Hamilton House PR Agency now offers a guarantee: it guarantees that your company will be mentioned positively in at least three papers or journals every month.

Getting positive coverage in appropriate media three times each month sounds a tough call – but with the right approach it is possible. 

We can guarantee to achieve this every month because we are (probably) the only PR and Marketing Agency that specialises exclusively in reaching teachers.

So we know the market, and we know the journalists, and we really can deliver.   

Thus we can give an absolute guarantee that you will get coverage in at least three different magazines, papers, TV stations or radio stations, every single month.   (Sometimes of course we get you more than three media appearances, but when we do we don’t charge extra.  We just let you have that as a bonus). 

In the extremely unlikely event that we fail to get you the promised coverage, we don’t charge you a penny for that month’s work.

But that’s not all.   As part of our package we also work developing separate longer-term projects with you (call me if you would like to have some examples).   We also undertake regular research for our clients into teacher attitudes, buying habits, competitor activity and the like.  It is all included in the monthly fee.

Of course sometimes a smaller, more specialised type of campaign is required and we can always tailor our work to meet such needs.   For example, some companies do not need the guarantee of significant coverage every month and obviously that reduces costs.  In other cases the research into teacher attitudes and activities is not needed very often, and again that cuts down on our expenditure on your behalf.   Where this is so we can cut our monthly fee dramatically.

In other cases the key issue may be marketing – analysing response rates, evolving new approaches, comparing email with direct mail, devising new incentives and so on.   Obviously here our fee can be lower than might otherwise be the case.

We’re happy to discuss the marketing and PR coverage we’ve achieved in the past, and come up with ideas for a campaign for you, without charge or obligation.   Do give us a call and we’ll talk it all through.

Just call 01536 399 000

This entry was posted on 18/07/2008 at 04:37 pm and is filed under Recent posts. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.